Our blog provides updates on projects we're working on as well as our take on other goings on in the world. We also regularly add more detailed case studies to the site and of course you can find out more about our people and how to get in touch.
CLEANSING WITH THE ULTRASONIC
The skincare enthusiasts amongst us have enjoyed trying out the new UltraSonic from Harmony Home Spa and our demonstrators in pharmacies across the main centres have found both consumers and pharmacy staff intrigued by this new approach to cleansing. The UltraSonic vibrates at a sonic high frequency of more the 300 movements per second, gently flexing the skin to release all the old make-up, dirt and impurities from your pores. Sounds fancy and it feels great, check out their website for all the info – harmonyhomespa.co.nz.
A CHRISTMAS SPANKING
Here’s our latest newsletter for those not lucky enough to receive it in their inbox! Click here to see what we’ve been up to recently. Read more…
GELATO, CUP CAKES, NAILS…
While sensitive teeth are a pain (pardon the pun), what better way to see if you have them than a yummy free gelato from our Sensodyne Iso-Active team. Auckland shoppers were the lucky recipients last weekend, keep an eye out in Christchurch this weekend.
OUT AND ABOUT WITH BELL (LITERALLY)
Who knew how much fun you could have hanging out with a slightly square mate…

SOMETIMES YOU HAVE TO WORK WITH KIDS…
…but promoting a game like Skylanders: Spyro’s Adventures is far from the most challenging task given the appeal of the everyone’s favourite yellow-horned purple dragon to youngins – putting babies in a wheelbarrow filled with fruit and veg on the other hand and then trying to get them to stay still for a photo, sorry memories of 2007 just came flooding back!
Aside from the aforementioned purple cartoon beast, this game comes with the rather funky Portal of Power, upon which one places various action figures that represent the different characters. As soon as you do this, you change to that character with all its unique powers and accrued experience, scores, etc even if you are playing on a friend’s console and even if that console is a different type to your own! We have brand ambassadors out demonstrating Spyro: Skylanders at stores around Auckland on weekends, keep an eye out for them and the special offer available in-store while they’re there.
MEASURING BUTT ON CAMPUS
The Levi’s Curve ID College Tour is heading around the US at the moment encouraging female students to be fitted for jeans in an open-sided tent in front of their peers. Hair and makeover touch-ups from a professional make-up artist and a photo by a fashion photographer help incentivise participation, along with $10,000 for either an arts, academic or athletics group at the campus with the best turnout from each of five pairs of campuses chosen based on traditional rivalries. They’ve been averaging 325 fittings per campus, it would be interesting to see if kiwi students would be so keen to put their butt centre stage or if any local marketers would stump up this sort of investment to generate those numbers…
More details here at Promo Magazine and pics here on the Levi’s blog.

WIN $5K WITH MACLEANS BRIGHT SPARKS!
In keeping with GSK’s focus on constantly developing great new technologies and products, Macleans is giving five to 12 year old kiwi kids the chance to win $5,000 for sharing their bright ideas. Working with the team at Haystac, we have friendly Mad Professors visiting school holiday programmes around NZ to tell kids about the competition and see what amazing ideas they come up with. From sneakers with trampolines built in to steak glasses for black eyes, it’s amazing what that next generation will come up with! Check out macleansbrightsparks.co.nz for more info.
JAZZ IN THE CLOUD
The best of NZ is being shown off to visitors from all around the world at the Cloud on Auckland’s waterfront during RWC 2011, including Turners and Growers Jazz Apples. They went down a treat with locals and tourists alike, including a Canadian apple grower who was happy to admit they tasted amazing!
NOKIA N9 LAUNCH
Nokia’s latest smartphone was introduced to hundreds of retail staff at a snazzy function last night in Auckland. Our team were there at Tyler St Garage demonstrating the phones and running amusing Angry Birds competitions. Click here to find out more about the N9.

