TELECOM T-STICK LAUNCH
THE BRIEF
- Launch the mobile broadband category to consumers and educate them about mobile broadband
- Get people to try mobile broadband via a laptop and start considering mobile broadband in their lives
1. Ambient – Mobile Broadband Internet Cafe Bus Stops


2. Trial – Commuter focused activity in:
- Northern Busway Stations
- Auckland Ferry Terminal
- Internet Cafe Bus Stops
